Time for Payback

April 25, 2018 - There's no doubt our personal information, preferences, habits, dislikes and opinions are being collected and used by everyone from Facebook to florists. These businesses benefit from the data they collect on us - it's time they used that data to our benefit as well.

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The NBA’s Consumer Engagement Advantage

April 13, 2018 - There will be no escaping NBA fandom in the coming months - and that's just the way the league wants it. When it comes to brand exposure, there's a lot we can learn from the NBA's successful approach to fan engagement.

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Amazon and the Food Fight to End All Food Fights

March 8, 2018 - Retailers like Aldi and Amazon are now challenging traditional CPG companies like Kellogg and Campbell Soup to transform the way they think about and approach both strategic acquisitions and their online offerings. It's a new kind of competition that goes beyond your typical food fight.

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Football, Santa Claus and the Power of Purposeful Narrative

February 28, 2018 - Philly fans may not have made a universally popular name for themselves, but their approach to purposeful identity is something to consider.

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The New Rules of Banking

February 15, 2018 - You’ve heard the old saying “if it looks like a bank, swims like a bank, and quacks like a bank, then it probably is a bank.” Or something like that. Whatever the saying was, it isn’t true anymore.

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Meet Bob Kaplan, Senior Advisor

December 18, 2017 - Bob Kaplan is one of our original Senior Advisors. He works in the fields of strategy, organizational structure and processes, and IT. He acts as a counselor and sounding board for CEOs and other senior level executives. We recently sat down with him to learn more.

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Unwrapping the Holiday e-Commerce Contradiction

December 1, 2017 - A a recent Deloitte survey indicates that Americans plan to spend a majority of their holiday shopping budget online. Meanwhile, in a major Pitney Bowes study of retailers and consumers from around the world, almost half of respondents reported issues, frustrations and an overall experience that did not meet their expectations. So everyone is doing it while almost half of us seem to hate it. What gives?

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Meet Anna Minto, Senior Advisor

November 6, 2017 - Comprised of former leaders from the world’s top consulting firms, our Senior Advisors are valuable resources for clients, providing thoughtful collaboration and partnership on projects at all stages.

Anna Minto is one of our newest Senior Advisors and the author of “Define Your Brand”, our most recent InSights article.

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HighPoint’s New Look

October 31, 2017 - HighPoint is pleased to finally show off one of our big initiatives of 2017: new branding and an improved online experience.

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Moving the Chains: Taking Strategy Pointers from the World of Fantasy Football

October 2, 2017 - Fantasy football’s runaway popularity – and the massive gambling activity it attracts – are borne from the endless combinations and possibilities it offers. After all, there is no such thing as fantasy boxing or tennis. Two competitors meet, one is victorious and the result hinges on individual performance. A football team, on the other hand, is an interconnected web of capabilities, flaws and potential. It’s a puzzle. At Highpoint, we think about that puzzle in the corporate context all the time and seek inspiration wherever we can find it.

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