Define Your Brand

At the heart of anything we read or often do is the same fundamental question: “What’s in it for me?” It seems a selfish question, but if you believe that your best you comes from the realization of your dreams and strengths, it’s an empowering question. This doesn’t just apply to your personal life, but also to your job and career—equally important since it’s where you spend half of your waking hours.

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Contributing Authors: Anna Minto and Kristina Tober